DON'T: When there is no path for customers to follow; and when whatever path there is left to walk on is blocked, shoppers tend to BOOMERANG out of the shop- pretty much what happens to this store below. 
Saturday, September 17, 2011
Do and Don't: Give me a path to walk on
DO: Have a defined layout that allows customers an unobstructed path from the front of the store to all the sections at the back. Identifying strike zones and power wall locations minimize challenged areas.
DON'T: When there is no path for customers to follow; and when whatever path there is left to walk on is blocked, shoppers tend to BOOMERANG out of the shop- pretty much what happens to this store below. 
DON'T: When there is no path for customers to follow; and when whatever path there is left to walk on is blocked, shoppers tend to BOOMERANG out of the shop- pretty much what happens to this store below. 
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