Saturday, July 31, 2010
Sunday, July 25, 2010
Saturday, July 17, 2010
DO: Choose a store name that reflects your identity--be it locale, product selection, price point, etc. DON'T: This boutique neither sells umbrellas nor rain gear.
Saturday, July 10, 2010
DO: A combination of general and track lighting allows for a brighter store with accents on wall and floor unit displays. DON'T: Inadequate lighting fails to properly illuminate merchandise displays. This makes for an uninviting shopping environment.
Saturday, July 3, 2010
DO: A clearly defined entryway invites customers to walk further into the store. DON'T: Gondola units that block an entryway hinders not only sight lines but also the main traffic flow into the shop.