Saturday, March 17, 2012

Do and Don't: When Negative Space is Good

DO: Negative space from the floor is a good thing. Keep items off the ground to keep their perceived values. No one wants to purchase clothing that's been sitting on the floor.

DON'T: Items hitting the floor sends a negative impression. Keep merchandise at least three inches off the ground. Most customers' impression of the floor is that it is unsanitary. Besides, clothing can be easily snagged when customers walk pass this section.


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  2. Thank you Mike! I am passionate about retail and love to share my thoughts about them.